PUBLIC RESEARCH DOSSIER · ORGANIZATION
Sunnybrook Strategies
7 published research records · Latest research 2026-09-18
LIVING DOSSIER
About Sunnybrook Strategies
The Top Vendors panel lists: Griffin Marketing $17,215.65; Sunnybrook Strategies $14,700; Sunnybrook Strategies $8,800; Express Publishing Co.
From Lickley’s 2024 campaign: named corporate donors and consultant payment leads (2026-09-18). Recorded status: Official dashboard observed; transaction dates, duplicate vendor entries and detailed expenditure totals require reconciliation. New published findings are added here as sourced excerpts.
Recent sourced additions
Newer published records appear here as excerpts. Their recorded status and qualifications remain attached to the full source record.
The Top Vendors panel lists: Griffin Marketing $17,215.65; Sunnybrook Strategies $14,700; Sunnybrook Strategies $8,800; Express Publishing Co.
A transaction-by-transaction comparison of Idaho Sunshine’s Sunnybrook Strategies vendor archive with Hometown Heroes’ complete independent-expenditure table identifies eight candidate overlaps.
Idaho Sunshine’s archived free-text vendor search for “Sunnybrook Strategies” reports that 17 candidates and three PACs spent $150,653 across three Sunnybrook name variants.
Risch Pisca’s official biography identifies Herway as founder of Sunnybrook Strategies, a political consultant who has managed or advised more than 50 campaigns, and a lobbyist for Risch Pisca Law and Policy.
No uploaded filing identifies Jeremy Pisca, Maggie Mallea, Lara Herway, Risch Pisca, Sunnybrook Strategies, Esto Perpetua PAC, or any other natural person as owner or manager.
Evidence firewall: WIRED’s fake-persona finding is attributed to its former-employee sources and was disputed generally by Registered Agents Inc.; it is not independently proved here.
FOLLOW THE RECORD
Connections
These links have a specific explanation in a published research record. Open each record for the source, date, relationship type, and limits.
People
Lara Herway
Stated in published researchIdaho Sunshine identifies Lara Herway as Hometown Heroes’ chairperson and treasurer; Risch Pisca identifies Herway as Sunnybrook Strategies’ founder.
Read record and sources →Organizations
Veterans for Idaho Voters
Stated in published researchSeparately, current 2024 Transparency USA aggregation reports Veterans for Idaho Voters—an Idahoans for Open Primaries coalition member alongside Reclaim and MWEG—paid Sunnybrook Strategies LLC $35,000.
Read record and sources →Other names appearing in the same research (36)
These are research overlaps for discovery, not documented relationships. Read the underlying records before drawing conclusions.
People
- Lara Herway · 5 shared records
- Stephanie Mickelsen · 4 shared records
- Gregory Lanting · 3 shared records
- Jack Nelsen · 3 shared records
- Chenele Dixon · 2 shared records
SOURCED RECORD
Research & sources
These dated records accumulate as research is published. Each retains its original status, context, and source references.
Research finding · 2026-09-18Lickley’s 2024 campaign: named corporate donors and consultant payment leads
Recorded status: Official dashboard observed; transaction dates, duplicate vendor entries and detailed expenditure totals require reconciliation.
This dossier reflects published research, including its uncertainties. Inclusion or association alone does not establish wrongdoing. Submit a correction or additional evidence →